If you are looking for a Content Management Solution, a Campaign Solution, Digital Asset Management or need to know how all of this can be configured to work with your delivery partners and agencies, then we can help.

The TOOSAN directors have worked with a variety of clients over the years and have experience in most enterprise and medium sized digital architectures.

You might be looking to understand your consumer or customer better, TOOSAN have experience in delivering a Single Customer View through your Web CMS, Campaign solutions and through analysing your data thereby creating profiles and personas.

  • review of activity in the closing period - feeding back into the quarterly and annual forecasts - enabling variances to be understood. influencing strategy definition
  • daily, weekly review of operational metrics and data aligned to the plan. data drives high frequency actions

retrospective > marketing strategy > marketing plan > campaign execution

  • annual budgeting and quarterly forecast – a course grain predictor for all KPI’s for the next period. no more frequent than quarterly
  • occurs on a quarterly, monthly and weekly basis at a finer grain to define resources and objectives for activity in the coming period

retrospective > marketing strategy > marketing plan > campaign execution

  • marketing strategy
    annual budgeting and quarterly forecast – a course grain predictor for all KPI’s for the next period. no more frequent than quarterly
  • marketing plan
    occurs on a quarterly, monthly and weekly basis at a finer grain to define resources and objectives for activity in the coming period
  • campaign execution
    daily, weekly review of operational metrics and data aligned to the plan. data drives high frequency actions
  • retrospective
    review of activity in the closing period - feeding back into the quarterly and annual forecasts - enabling variances to be understood. influencing strategy definition